Friday, June 13, 2008

How To Let Your Customers Search For You Part 1

Writen by Dave Origano

Actually I love the techniques I will explain below. These methods made me an authority in my market. A lot of people know me, personally or from doing business, and they refer new customers to me.

The funny thing is that I don't have much time, and my clients are fighting for a minute of my valuable time. And that's the way I like it! Yes, my clients want me and only me to do their jobs. They will pay huge amounts of money to get advice or help from me.

Of course, you want that too, don't you?

Well here is what I did to claim my authority position in my market. These are just some simple strategies you could use, but when you're creative you can make an even bigger impact on your market. The more special and radical your techniques are, the more effect they have on the people you are aiming at. The people that are interested in your knowledge, and are ready to give you their money!

First I began by posting at a lot of forums. At forums, people from the same market gather to help eachother. Chat about the latest news in their field and ask questions about their jobs. That is a good begin, you can start right now by searching discussion forums about the subject of your knowledge. Don't provide answers and opinions only, though also throw in some questions on your own and get to know the members.

That way the most active posters will get a connection with you, and you can profit from them and their connections and knowledge. Not only that, but they will refer newbies and potential clients to you.

It may take quite a while before they really see you as an authority, but don't give up. Keep posting quality advice.

To give your influence a heavy boost, use another method I use! You are already in the middle of my marketing technique. You are, indeed, reading an article that I wrote. And how can you help and guide people better then with an article, jam-packed with information!

The moment you finished one of those articles, attach an 'about the author' section. Tell the members of the forums that they can use the articles for free at their own site, as long as they post that little section too.

With a link, and a persuasive copy in that section you will work wonders! Not only a growth in authority, backlinks, and traffic. But also an immidiate preselling method.

In the next part of this article I will post a few other techniques that you can use to build trust in your target market. Use the information wisely and with care, they are great for your business.

Dave Origano is a 24-years old, who enjoys life within the fullest extent of the word. He has discovered various techniques that helped him and thousands of his clients to obtain the life that is beyond their wildest dreams. Now it is time to stop struggling in your life, you are invited to make a decision now! Please click the following link to read more: http://www.MrOrigano.com

Internet Marketing Tips From A 10year Old

Writen by Cindy Kappler

Can a 10-year-old teach you anything about Internet marketing? Until recently, I didn't think so. But let me tell you what happened...

My 10-year-old son Ben and his sisters wanted to attend a musical theater class. The total price tag? $1,590!

I said they could go, but they'd need to earn the tuition money.

Well, the kids are the published authors of a children's book called 15 Reasons I Love My Dad. It retails for $14.95. Their proposal - go door to door and sell their book until they raised the $1,590.

They decided to give people an incentive to buy the book now by running a 'neighborhood special' and offering it for only $10.00 instead of $14.95. In doing so, they created a reason for people to take action.

Ben wrote the first spiel:

"Hi, I'm Ben and I'm the author of 15 Reasons I Love My Dad, a fill-in-the-blank book that lets children show their dad how much they love him. I'm running a neighborhood special today. You can get the book for only $10 instead of $14.95. Would you like to buy one?"

Ben journeyed out into the world of door to door sales…and sold five books to the first 13 people he talked to. His sales conversion rate? 38%!

Ben wasn't too happy with this. Afterall, eight people didn't buy his book. So, he sat down with his partners to make some changes.

The kids rewrote the spiel. They added a reason why by telling their prospect they were raising money to attend a musical theater camp and they started handing the book to the person as they talked.

The combination of the reason why and putting the book in the hand of the prospect increased their conversion rate. The kids talked to eight people and sold four books. Their conversion rate? An impressive 50%.

But they still weren't satisfied. They wanted more people to buy their book. I tried explaining to them how in the Internet marketing world, I'm happy with a one to two percent conversion rate when I first start out. They looked at me like I was crazy...The thought of knocking on 100 doors and only selling two books did not appeal to them at all!

After some review, they decided that simply asking a person if they wanted to buy a book made it too easy to say no. So, they added a stronger call to action at the end. And, they started going out in groups of two:

"Hi, I'm Ben and I'm the author of 15 Reasons I Love My Dad. (Hand the book to the prospect.) It's a fill-in-the- blank book that lets children show their dad how much they love him."

"And I'm Cassie. We're raising money to take a musical theater class. We're running a neighborhood special today. You can get the book for only $10 instead of $14.95. How many would you like to buy?"

The next time out, they went to eight houses and sold six books. Conversion rate? A whopping 75%!

No one bought more than one book but instead of being told, "No, I'm not interested" most people responded by saying, "Ohhh, I think one is enough..."

Granted, the kids have only sold 15 books and they've got a way to go to reach their goal of selling 159. And, their numbers are too small to conclusively say that each little change was directly responsible for the corresponding increase in sales. But, assuming their results are valid, what Internet marketing tips can you learn from a 10-year- old?

First, set a goal. Know what you want to accomplish.

Second, create a plan for accomplishing your goal. Adding a deadline always helps.

Third, start somewhere and then make changes to improve your sales. They can only get better.

Fourth, give an incentive to take action now - offering a limited time special or a limited number of items for sale creates a sense of urgency.

Fifth, tell your prospects the reason for your offer.

Sixth, have a strong call to action so people know exactly what you want them to do.

And seventh, know your numbers. Make changes designed to improve your conversion rate and then monitor what happens.

And there you go. Real world Internet marketing lessons learned from a 10-year-old.

Cindy Kappler is a successful online marketer. Get her free report, "Case Studies: A Behind the Scenes Look at How the Internet's Top Marketers Create Profit Producing Advertising Campaigns". Click here => Internet Marketing Case Studies

Thursday, June 12, 2008

How I Converted A 47 One Time Investment Into 5000 Sales Heres My True Story

Writen by Murtuza Abbas

Is it difficult to sell a resell right product? Yes, it is. Why is it so?

1. There might be hundreds if not thousands of website owners who might have grabbed resell rights to the same product that you are selling.

They might be selling the same product that you are selling right now.

2. Visitors in your niche might have gone crazy seeing the same product all around with the same copy, same graphics and same website design.

3. The older a resell right product gets, selling power of the product gets lower and lower.

4. The competition is fierce. As it is easy and cheap to acquire resell rights, everyone and their dog are selling them to make money.

5. In short, the product is all around the web. You are NOT the only person who is selling it. keep that in mind.

Now what to do? You need to give a very strong reason to your visitors to grab that product from YOU rather than your competition, selling the same product.

You need to apply some intelligent marketing tricks that puts you above your competition and makes your product stand out from the crowd.

Here are some internet marketing tactics to get your creative juices flowing...

1. Make sure you create your own salesletter to sell your resell right product. This will differentiate you from the crowd.

2. Create your own killer graphics. Ebook covers, report, magazine covers, box covers, etc continue to pull in more sales and will increase your conversion rate.

3. Create your own unique follow-up system jam-packed with ecourse, mini-ebook and reports.

This will increase your credibility in the eyes of your subscribers and close more sales.

4. Include your picture, complete address, email address, phone numbers and any personal details you like on your site.

This will make it easy for your visitors to contact you.

5. Combine your resell right products and convert them into a unique package of your own.

6. Add amazing bonuses. Bonus increases perceived value of your product and increases sales.

7. Create a killer guarantee. Provide your visitors with 1 year no questions asked risk-free money back guarantee.

This will motivate your visitors to order now and give your product a try.

8. Start providing a unique service in your niche. Providing a valuable service of your own will make your site completely unique far above your competition.

9. Don't price your product too high or too low. It must be somewhere in the middle keeping your competitors price in mind.

Your product should be reasonably priced and also make you serious profits in the process.

10. Provide high quality customer service. While doing this ask your customers for testimonials and stick them on your site.

Your own customer testimonials will put you far ahead of your competition and make your website visitors trust you.

It is as simple as that. Here's my true story...

Using the same 10 block formula I have presented above, I purchased a $47 resell right package and converted that one time investment into $5000 sales in few short months.

This is the power of grabbing quality resell right products and applying the above 10-step system to make it unique.

Now the MOST important step is to pull up your sleeves and get down to work.

Murtuza Abbas specializes in creating simple 'Profit Pulling Minisites'.

Churn out simple, effective Profit Pulling Minisites in 3 Hours or Less. Grab your FREE $147 'Minisite Creation Pack' & learn how to start an internet business today.

How To Attract More Sales This Can Make You Rich

Writen by Murtuza Abbas

If you've been looking for quick and easy ways to convert your website into a non-stop sales machine, this article will show you exactly how to do it.

Everything you may have heard about increasing your website sales ratio might be true.

But this article will show you some amazing ways to charge your website to pull more profits, instantly.

It won't take much time to apply these tactics, but once they are fixed on your site you will see your website profits explode for the rest of your life.

If you want to make serious profits from your website for years to come, then I urge you to remove some time and take ACTION on the simple 5 step system I've laid down in this article.

One of the most difficult and time consuming tasks in this internet marketing game is to get MORE traffic to your website on continuous basis.

And that's either too expensive or too time consuming. Therefore it makes perfect sense to use some simple strategies to increase your websites profit pulling power.

I'd like to make you an extremely bold promise. You can easily transform your website into a 'Non-Stop' sales machine. This might sound hype but it is 100% true.

Therefore read this article, make some notes and take ACTION! Action is the ONLY way to go...

STEP 1 - Write Press Releases.

Write and send press releases for your web site. Use strong headlines, make it newsworthy, and tell the journalist why their readers would like it.

STEP 2 - Grab Attention by Using Headlines.

Use a lot of headlines on your web site and ezine. Some types of headlines are free offers, questions, problem solvers, sales, and statistics. Headlines and sub-headlines keep your visitors attention and pull them to read your sales pitch or your offer. This helps in closing down more sales.

STEP 3 - Give Valuable Services in Exchange for a Link.

Design graphics, templates, buttons and banner ads for other sites. Allow people to use them in exchange for your web link on their home page.

STEP 4 - Use Softwares to Automate Your Website.

Use time saving promotional softwares. You can automate your search engine submissions, posting to online classified sites, etc.

STEP 5 - Print Ads on Dressing Materials.

Advertise your online business by dressing in clothes that are imprinted with your ad. It could be a T-shirt, ball cap, coat, etc.

These 5 steps will alter your entire sales process! I know that sounds hard to believe... But it's 100% true.

If you want to get MORE sales out of your prospects, I have shown you exactly how to do it.

If you're sick and tired of low traffic pouring in, then apply the simple 5 step system I have shown you.

If you can use more new sales and profits... and I mean TONS of new customers buying your products, take action on the steps laid down in this article.

These are powerful, inexpensive ways to convert more prospects to customers, you'll ever need. The kind of customers that will rocket your cash account right off the charts!

Grab FREE $147 'Profit Pulling Minisites' Vault.

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Wednesday, June 11, 2008

Follow Up Or Fail

Writen by Ken Mathie

Why it is important to follow up your subscribers...

The mentality of put up a sales page and expect to make a sale boggles the imagination. People think that's all it takes. Logical right? You see the product, like the product, buy the product. Simple, clean and easy. Unfortunately, Internet marketing is nowhere near that easy. If it was, everybody would be doing it and making a fortune doing it. That is why the saying "follow up or fail" is one of the most important things you MUST learn when running a business online. Otherwise, you are opening yourself up to heartbreak the likes that you can't even imagine.

For starters, NEVER try to sell somebody something right away. Why? For one thing, the Internet has become such a hangout for crooks that most people online have already been the victims of a scam at one time or another. Because of this, they are very leery of buying anything, especially from somebody they don't know. You have to gain their trust. And believe me, this isn't an easy thing to do.

Okay, so how do you gain a subscribers trust? By doing just that. Make them a subscriber to begin with. Don't sell them anything. Give them something for free, most preferably, information. A newsletter series on Internet marketing might be a good start. Educate them on what it takes to properly run a business online. Teach them advertising methods that work. Show them how to use these techniques. Then, after they see that your information has actually produced results, they may actually write to you and tell you.

But, they may not. That's why follow up is so important. After you have given them your whole series, write to them. Ask them what they thought about the series. If it was helpful to them, they may write back and tell you. They may also ask if you have anything else that can be of help to them. This is where you can start suggesting things that they would have to pay for. Their thinking at this point is that you have already helped them this much for free so maybe this other product will really make a big difference in their results. You have already shown them you're honest so they are more likely to trust you. Once somebody trusts you, that is half the battle won.

But what it they write back and tell you that the information you gave them did not work at all. This can lead to two things. Maybe, if you are able to get into a conversation with them, you can find out a step in the process that they misunderstood, or maybe something really doesn't work anymore. This is vital information to your business and you can use it to make much needed changes to your newsletter and maybe even to your product itself.

The bottom line is this. Without follow up and feedback you are working in the dark. Working in the dark can only lead to failure.

That's why we say, "follow up or fail."

It's a good motto to live by.

Learn more…

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